Every new Premier League season brings more than just thrilling football, it’s also a chance to marvel at the creativity and style of the clubs’ kits. From bold colour schemes to modern twists on classic designs, the 2023/2024 season has delivered some truly eye-catching shirts. Whether you’re a die-hard supporter or a casual fan, a good kit has the power to evoke nostalgia, pride, and a touch of envy from rivals.

Here’s our pick of the top 5 Premier League kits this season, judged purely on design, appeal, and that all-important “wow” factor.

Manchester United – Home

Red is iconic, but United’s new home kit elevates the classic colour with subtle textural details and sleek gold trim. The chequered pattern, inspired by historic club motifs, adds depth without overcomplicating the design. It’s traditional yet modern, balancing heritage with a fresh, wearable look. Perfect for fans who want to showcase pride without looking like they raided a neon-themed party.

Arsenal – Away

Arsenal’s away kit this season is a masterclass in understated elegance. A creamy beige base is paired with soft burgundy accents, giving it a classy, almost retro feel. The geometric pattern woven into the fabric is subtle but noticeable up close, adding a touch of sophistication. This isn’t just a kit; it’s a shirt you could wear off the pitch and still get compliments.

Liverpool – Third

Liverpool have gone bold with their third kit this season, opting for a deep teal with vibrant yellow highlights. It’s unapologetically bright, making it perfect for fans who love standing out in a crowd. The abstract graphic nods to the club’s maritime history while giving it a contemporary flair. It’s risky, but risk often equals reward, and this kit delivers in spades.

Chelsea – Home

Chelsea’s home kit keeps things classic with royal blue as the mainstay, but it’s the subtle diamond pattern across the chest that gives it a premium, textured look. The clean white accents on the collar and sleeves add contrast without overpowering the design. It’s a shirt that feels like it belongs in the trophy room as much as it does on the pitch, a confident, elegant choice.

Leeds United – Third

Leeds’ third kit is a breath of fresh air this season. Departing from traditional club colours, the kit features a bold lime green and black combination that screams modernity. The asymmetric detailing and dynamic striping give it a streetwear edge, making it arguably one of the most daring kits in the league. It’s not for everyone, but for those willing to embrace the unusual, it’s a winner.

The 2023/2024 Premier League kits prove that football fashion is alive and kicking. From bold colour experiments to elegant nods to history, this season’s designs remind us that a great kit isn’t just worn, it’s celebrated. Whether you’re buying for nostalgia, style, or pure fan devotion, there’s a shirt here that captures the spirit of the beautiful game.